There is an all too familiar dread that overcomes us as we sit down to start our day and we watch the number of unread emails rise before we’ve even had our first sip of coffee.
What if I told you there was a way to overcome that feeling? Here’s how.
Inbound isn’t about creating a ton of content, publishing it, and hoping for the best—it’s about targeting a specific audience, tailoring content to that audiences’ pain-point, and then creating a nurturing workflow to ensure the potential customer stays within the buyer journey.
Here are 5 crucial elements to ensure you include in your strategy, and why you need to outline them next time you create a blueprint for an inbound marketing campaign.
Continue reading 5 Important Details to Always Include in Your Inbound Marketing Strategy
Anna Crabill 